Business Storytelling: Lessons from a Master
One of the biggest buzzwords in business at the moment is ‘storytelling’. And for good reason. Stories make us think, and more importantly they make us feel. And they help us remember ideas and concepts far more effectively than facts and figures. I was privileged to have the opportunity recently to see well known Scottish businessman, Bob Keiller, delivering a Business Storytelling workshop and in this post I share his tips.